In the world of business there are the big guys
and there are the little guys. The big guys like
Home Depot and Lowes are the muti-million dollar
stores that carry everything and have an inventory
greater than the payroll of many small U.S.
cities. The amount of “shrinkage” these big guys
have every month would probably allow me to live
very comfortable the rest of my life.

The little neighborhood guy on the other hand, is
scratching his ass every week just to meet his
payroll. They are however, making a decent living.
Only because they have been around for so long.
That longevity has helped them build a loyal
customer base.

Those loyal customers know damn well that they are
going to pay a little more for certain items, but
they go to the little guy because it’s close to
where they live, and the service they receive is
outstanding.

The little guy carries pretty much the same
product as the big guy, but the price is of course
higher. The little guy can’t buy the quantity that
the big guy can. So the price has to be higher
because his margin is lower.

The big suppliers, like Toro are now selling to
the big guys because the big guys can buy more and
sell them at a lower price, which leads to more
sales for the Toro’s and other big names of that
industry. The little guy has to rely on the
service he gives his customers and not the
quantity. The big guys don’t offer much service or
knowledge anymore.

It’s the same for any one doing business online.
The big guy with the big mailing list has a
greater advantage then the little guy with only
300 or less subscribers. The big guy can set a
much higher price for his ads because he can
expose your ad to a much larger audience.

The little guy practically gives away the ads in
his newsletter because he cannot offer the same
exposure for your ad that the big guy does. Any
person trying to sell their service or product
will be more likely to spend $50.00 to have their
ad seen by 45,000 readers, than pay $9.00 to be
exposed to 300 pairs of eyes.

So the little guy newsletter and ezines must offer
better service than the big fat cat publisher with
a subscriber base reaching 100,000 plus.This means
more hours of searching for new and informative
things. Hours that you don’t have because you’re
working a 40 hour job because you don’t have a
huge subscriber base to which you can charge big
bucks for advertising so you don’t have to work a
40 hour job . See the Catch 22?

Unlike the litle guy local store, you can become a
big guy publsher. All you need is money to
purchase leads, there are many places to do that
on line today. Then you need the time to cultivate
those leads, and turn them into subscribers. Over
time you too can be a big guy publisher. The more
money you have to buy leads, and more time you
have to cultivate them, the quicker you get to
charge big dollars to advertise in your ezine or
newsletter.

Your second choice is to remain a little guy.
Making little or no profit by charging $1.50 to
expose your customers ads to all of your 300
readers. But take satisfaction in knowing that
every week, week after, sore fingers from typing,
week. You put out the best damn newsletter or
ezine that you can possibly publish. And you do
all of that month after month for one reason and
one reason only. Because even though you don’t
realize it……….deep down inside you really
love doing it, and you kind of like being a little
guy.

Jim Schulte
Creator of the
Internet Marketing Junkie Mouse Pad
http://www.imjpads.com

Editor/Publisher The I.M.J. Newsletter
http://www.imjpads.com/mycustompage0013.htm

Washing a car is not difficult nor an uphill task. All you have to do is to simply clean the glass and the paint as well. That is not the case with a bike.

Cleaning a bike is more complicated and there’s a lot more to it. Keeping it clean of a showroom quality is important for showing off to your buddies. Once you learn some required techniques and find the correct products to use on your specific bike, the results seen are quite satisfying. We have put together a few tips on cleaning your motorcycle.

Preparing Yourself

Preparation is the key for any situation. Make sure that you remove everything extra in the bike which you don’t want to get wet. Scorching heat during the summer can lead to heat strokes. Therefore, find a spot in the shade to get your cleaning done for avoiding getting a heat stroke. Also, your engine is cooled off as you don’t want to throw water on a heated engine which can be quite dangerous. For any India motorcycle tour, you have to get your bike prepared for long drives and maintain it properly.

Also, keep your cleaning supplies ready to be used instantly for the wash. You require two buckets: the first one for washing your bike and the second one with water for rinsing. Other supplies which you need to purchase are sponges, washing detergent liquid, polish, rags, wax and a towel for drying. Preferably, use different sponges for washing various parts of the bike. Handy tips include using a toothbrush for reaching the hard to reach corners.

Use cleaning agents besides water to clean the motorcycle

You need to use the right cleaning product for the job. There is a separate product for each and every use. You will have to be really careful about general household cleaners which some people use which can be quite damaging to the paint on the bike. You will have to properly check to make sure that the product which you have purchased for cleaning is safe on all pain types.

Also, in case you are using any harsh products for cleaning the bike, you should start thinking of using a pair of rubber gloves to protect yourself. Washing by hand is always recommended as washing through high pressure can direct water at your electrical parts or muffler outlets. Also, pressure washer can force water down into water slits which can cause corrosion.

Attention to Details

Once you have finished washing and polishing, spend time cleaning the bike once more with the cloth made of microfiber material which you have used for cleaning the bike. Cleaning the engine casings, rubbing the wheels hubs and see from a close distance if you have missed out on any areas. Closely pay attention to the motorbike chain and don’t forget to lube the chain so that it stops friction and this will increase the lifetime too. Overspray can actually reach the tread area and affect the grip, otherwise use tyre shine only for rare occasions. Travelling through Motorbike tours India requires attention to details about knowing your bike well.

Drying

As the last step of your cleaning, use a rinsed microfiber cloth for drying your bike which has been properly squeezed. Never ever start using a sponge which had fallen on the ground, as it can collect pieces of grit which can otherwise scratch and damage the bike. A helpful tip to ensure that your bike has dried off is to ride on it around the street or on a quick drive while squeezing the brakes to get all those moisture accessible areas completely dried. As a last step, give the machine another wipe with a microfiber cloth to get rid of streaks on your windscreen.

During times of economic downturn, starting a business has
been the way out for those individuals who have lost their regular job or have
become frustrated with stagnating or lower earnings. But what are the best
business ideas in today’s world?

There has been a huge move to individuals purchasing
products and services on the internet. For example, over the 2012 Christmas
holiday season period spend on the internet was 16-percent more than  2011. This features Nov 26 (also know as Online
Monday) which became the biggest internet trading day in history at $1.4
billion dollars.

This increase of 
business being shifted from physical stores to the internet has created
an great opportunity for new entrepreneurs who are looking for the best
business ideas.

Over the last five years there has been an huge number of
individuals looking for methods to “make money” outside of traditional market
and on the internet and now some of the best business ideas are now on the
internet.

Since 2007 the number of individuals looking on the world
wide web for methods to “make money” has more than doubled to over 5 million
queries monthly.

But how do you do make an online internet business?  Firstly, you cannot make a webpage and hope
that customers will come. There are a lot of websites on the internet and they
are all fighting for attention. The only way to make way in the extremely
competitive internet business world is to be knowledgeable on how to use it to
your full benefits.

If the best businesses are now on the internet,
entrepreneurs need to learn how to set up and generate from their online
companies. As with any business, whether it is off-line or on the internet
there are a comprehensive range of aspects to consider:

As a starting for your business idea, one of the most
practical and most well-known on the internet methods is through online
affiliate marketing. This is because it needs little experience, no inventory
and with the use of simple marketing techniques that will turn guests into
customers. Your job is to advertise items of suppliers and then sending
potential customers to their web page. When somebody purchases the supplier’s
items or services, and if they have been sent to the web page by you, the
supplier will pay you a percentage.

To send potential customers to a retailer’s web page, there
are various promotion models that you can use. There are both paid and free
methods.

One of the best companies on the internet which is free
comes from individuals who have a love of a particular topic and then set-up an
on the internet a blog about that topic.

As their viewers grow from others who are also enthusiastic
about the topic, the blog author can start to recommend products to his readers
which are relevant to the topic. When a reader purchases the product via the
blog, the author gets a commission! It has not cost the author any money to get
that sale other than the time to set up and develop a well-known blog.

Blogging does take a while to obtain a following and thus an
income. For a quicker result, you can buy traffic, with such methods as
pay-per-click advertising, on the internet banner ad techniques, solo ad
promotion and ezine promotion. For more information on these methods, please
refer to my other artilces on these subjects.

When the best business ideas are put into action there are a
few risks, even during the best of times. But, if you have a great business
ideas and are willing to take a few risks, then developing an online based
business during a economic downturn could really play to your benefits.

A few weeks ago (April 18, 2007), Discover Financial Services launched a new business credit card that offers frequent flier miles to small business owners. Among the credit card brands, Discover was one of the last to start offering business credit cards to the small business sector. Reportedly, this is only the latest in a virtual avalanche of business credit cards designed for small business.

One cannot but wonder at the sudden interest.

Perhaps a glance at recent research material will offer some clues. Data shows that in 2006, the small business sector spent $4.9 trillion; but only one-twentieth (5%) of that money was paid through business credit cards in any form (credit or debit card). The credit card companies now want in on that huge market, and believe they can induce small business owners to not only make use of their business credit cards but also to spend more on their cards.

To achieve this, the credit card companies will have to convince the small business owners to use business credit cards in less traditional ways. Traditionally, business credit cards have largely been used to cover travel and entertainment expenses. What card companies want is for businesses to use their business credit cards for everyday spend.

This is the reason behind the new cash back rewards business credit cards. These cards offer 5% discounts on purchases of office supplies, gasoline, courier services and other essential business needs. MasterCard even went as far as launching a business credit card targeted at a specific industry: contractors and construction companies. MasterCard was also the first card company to provide zero-liability protection to small business credit card holders.

Discover’s recently launched business credit cards offer small business the chance to purchase checkbooks. This enables small business owners to pay for purchases from vendors that don’t accept business credit cards. These checkbooks tap into the spending limit on their Discover business credit cards. Visa offers a directly competing program.

American Express sponsors various networking events for small business credit card holders. It also features one of the most extensive business resource databases to help users of its business credit cards to address and resolve their everyday business management problems and concerns.

How big is the potential market for business credit cards, you may ask? If you take the $4.9 trillion small business spending in 2006 and double the current business credit card spend from 5% ($245 billion) to 10%, you have $490 billion. If you charge 15% interest on that, you have a $74 billion potential contribution to profits. In fact, market research companies forecast double-digit growth in small business credit cards between now and 2010, and total charges are projected to reach $740.2 billion by that year. That is a lot of profit.

It has been an uphill climb to get small business owners to subscribe to an expanded use of business credit cards. It takes time, but eventually business owners will respond. One issue that business credit card issuers will have to address is the marked preference of small businesses to pay their full balance for the month as and when it falls due. Card companies do not earn from such transactions. That should be food enough for thought.

China Telematics area is experiencing growing pains and development dilemma. Not optimistic about the industry once consumers have great expectations of the service fee revenue model, installed from the existing guards. Ago Telematics owners use and renewal of the user situation, the recognition rate of the Chinese car owners pay an annual service charge mode is not high. After the first wave of Chinese Telematics renewal owners the ability to pay and renewal intention to lower the population, the cautious outlook based on the status of major vehicle manufacturers in the layout of Telematics more careful to limit the excessive investment in car networking . Telematics missing the most important driving force for development in China.

When the profit model has not been established, Telematics to become a major cost, Ford told the industry: Sync to help OEMs to enhance the prices of the 4100 US dollars, in order to increase revenue. This T play enough to allow the industry to find a new benchmark.

At the same time, Toyota is also actively support the process of car phone to support Mirrorlink and iPhone connectivity, and then hand in hand with Microsoft, Intel; Guangzhou Automobile and China Mobile jointly published by the Wyatt line 100 to create Chi Hui Chuanqi; SAIC Roewe 350inkaNet launch the voice control iVoka new version …

TSP the situation is delicate, and push the new adjusted price action frequently

With free Telematics services such as the car launched by Changan Automobile and other local depot, TSP manufacturers will face more competition in the domestic, the situation is minimal.

China already has over 500,000 users of OnStar OnStar mobile application was officially launched in July 2011 announced. All vehicles equipped with OnStar vehicle systems in China, you can use the smart phone of car control. Shanghai OnStar also officially launched three new packages, and the original two packages automatically upgraded to provide users with more Hands-Free call minutes.

OnStar renewal rate in China has been not to disclose, but the official said Shanghai GM OnStar is more optimistic, the fact that the OnStar fee is not too close to The OnStar service charge is subdivided, made into a different service package, so users have more option. So in the end can not attract the attention of more users  OnStar renewal rate to make a contribution  The actual effect to be considered.

Shanghai Auto Show on April 19, 2011, China Mobile and Guangzhou Automobile Group, jointly issued a new car terminal operations, “Wyatt line 100, the first in the country to carry out independent innovation brand of China Mobile 2/3G dominant communications network and Guangzhou Automobile Group . Intelligent Vehicle Information Service jointly mercedes benz dvd player launched by China Mobile and Guangzhou Automobile Group, in addition to safe driving can help enhance driving convenience to help low-carbon travel, but also allows owners to access the equipment of the car mobile Internet, to achieve the car move at any time interconnection.

December 7 2011, BMW Brilliance Automotive Ltd and BMW (China) Automotive Trading Co., Ltd. and China Unicom in Shanghai held a press conference announced that the BMW interconnected motorists (BMWConnectedDrive,) in cooperation with China to promote business. , China Unicom, with its powerful comprehensive strength in GSM2G, WCDMA3G network, call center services and in-car information services and other aspects of the cooperation agreement signed by both parties,